A profile shot of Sophie McGrath, founder of Bed Intentions

Introducing The Department of Bed Intentions

bySophie McGrath
We believe that a harmonious blend of intimacy and rest is essential for a fulfilling life, and our flagship product is just the beginning of what Bed Intentions has to offer.

Welcome to The Department of Bed Intentions.

As the proud Founder, I am delighted to share the journey that has led us to this momentous occasion, as we unveil our flagship product — the world's first certified microbiome-friendly lubricant.

Embarking on this venture almost three years ago, my vision was simple: to reimagine the way we experience intimacy and sleep.

I asked myself, "Why settle for the status quo when we can elevate these essential aspects of our lives to new heights?"

With passion as our driving force and a commitment to leaving no stone unturned, I set out with Wanda Chin, Bed Intentions’ Head of Product and Innovation to create something extraordinary.

Today, I am overjoyed to present to you the fruit of our relentless dedication— Bed Intentions.

A woman hold a bottle of Bed Intentions Water Based Lubricant to her navel

Our mission is clear: to empower individuals to explore and embrace their sensuality while prioritising their overall well-being.

We believe that a harmonious blend of intimacy and rest is essential for a fulfilling life, and our flagship product is just the beginning of what Bed Intentions has to offer.

Our recent B Corp certification reflects our total commitment to ethical practices, ensuring that everything we do as a brand contributes to positive social and environmental impacts.

Our products go through immense testing via numerous focus groups, our ingredients and suppliers are carefully considered and our packaging involves copious amounts of research and reporting to ensure it’s the best possible non-plastic option that has the least impact on the environment.

A profile shot of Wanda Chin, Head of Product

Wanda Chin, Head of Product

Helping me is our Chief Operations Officer and Head of Innovation, Wanda Chin who has been instrumental in not just developing our product line but in embodying the very spirit of our brand—meticulous, forward-thinking, and always in the pursuit of excellence.

Creating Bed Intentions wasn’t just about adding another option to the shelf; it was about revolutionising the standard.

Our flagship product, the world's first certified microbiome friendly lubricant is an absolute game-changer.

In our pursuit of excellence, we have crafted the world's first microbiome-friendly lubricant. This groundbreaking product is designed to enhance pleasure without compromising the delicate balance of the body's natural flora. We understand the importance of intimate care that goes beyond the surface, and our lubricant is a testament to our commitment to our customers’s overall health and wellness.

A woman holds a bottle of lube, with her arms wrapped around her chest

At Bed Intentions, we believe in setting new standards. Here's what makes our flagship product exceptional:

Microbiome-Friendly Formula: Our lubricant is meticulously formulated to support a healthy microbiome, promoting overall well-being.

Exceptional Quality: We source only the finest, body-safe ingredients to ensure that your experience with Bed Intentions is nothing short of extraordinary.

Innovation in Design: The sleek and eco-friendly packaging reflects our dedication to sustainability, aligning with our values of caring for both you and the planet..

So what’s next for Bed Intentions in 2024 and beyond?

While we celebrate this milestone, we are far from done.

And as we stand on the precipice of this exciting new chapter, I want to give you a glimpse into the future—plenty more Sex products are looming and our venture into launching Sleep products is on the horizon.

A new venture that's set to redefine what rest means in the wellness space, crafted with the same care and intention that is the hallmark of Bed Intentions.

The journey has just begun, and 2024 promises an exciting array of new products and innovations from Bed Intentions. Without giving away too much, let me assure you that we are committed to pushing the boundaries of what is possible in the realms of intimacy and sleep.

To our early supporters and those just discovering Bed Intentions, I invite you to join us on this extraordinary journey. Bed Intentions is not just a brand; it's a movement—one that celebrates the beauty of connection and the rejuvenating power of a good night's sleep.

A woman lies in bed

Thank you for being a part of our story. The best is yet to come.

Warm regards,

Sophie McGrath, Founder, Bed Intentions.


Related Articles


Your cart feels empty.

Explore your curiosities.

Shop now
Be the first to knowWe promise to only send interesting emails
Thank you! You've been subscribed